With Mailchimp, you can automate post-purchase campaigns that send customized emails to remind customers that it’s time to complete purchase of their favorite items, build long-lasting relationships with your customers, and increase revenue. 


The data we transfer:

  • First Name 
  • Last Name 
  • Product Image 
  • Product Title 
  • Total Price 
  • Variant Price 
  • Variant Qty 
  • Variant Title 
  • Vendor 
  • Wishlist URL

This article will detail how to perform every step successfully and ensure your customer information appears correctly on your Mailchimp account via webhooks in real-time. Please read through and follow carefully. 


Step 1: API Key

  • To locate the API Keys, log into your Mailchimp account.
  • Navigate to Account Settings > Extras > API keys.
  • Under Your API keys, tap on Create a Key button and copy the API key.
  • Set the status as Enable.
  • Paste that into the API keys field in your Advanced Wishlist workflow.



Step 2: Admin URL link

In the Step Configuration section of Mailchimp, Add Email with Merge Variables to list step, and add your Admin URL.

  • To locate the Admin URL, log into your Mailchimp account. 
  • View your browser's URL and copy the values before .admin.
  • Paste that into the Admin URL field in your Advanced Wishlist workflow.




Step 3: Collect Audience ID

  • To locate the Audience ID, log into your Mailchimp account.
  • Navigate to Audience > All contacts > settings > Audience name and defaults
  • Go to Audience and select your audience.




Step 4: Connect Advanced Wishlist to Mailchimp

  1. Head over to Advanced Wishlist app > Integrations
  2. Enable Mailchimp integration.
  3. Add the above details in Admin URL and Audience ID.
  4. Add Mailchimp API Key value.
  5. Add Mailchimp Account Email.
  6. Press Save.





Step 5: Monitor Mailchimp sync

1. Back to Mailchimp admin > Audience > All contacts > contact

2. You will see a new metric called Advanced Wishlist; you can check the details from this example event we sent you.

Your Advanced Wishlist and Mailchimp are now connected!

For any help, contact our customer support team!